“Cool names can make for cool foods,” says Brian Wansink, author of 'Mindless Eating: Why We Eat More Than We Think'. In his study he found out that kids prefer food with cool names.
Four-year-olds were given regular carrots and, on other lunch days, they were given the same vegetables renamed X-ray Vision Carrots. On the latter days, they ate nearly twice as many. Whether it be 'power peas' or 'dinosaur broccoli trees,' giving a food a fun name makes kids think it will be more fun to eat.
Dr Wansink says the same effect works on adults. This may explain the Facebook page 'When I eat Broccoli, I pretend I'm a Dinosaur Eating Trees'.
It seems that sparking the imagination sparks the appetite!
Let us know, what's your creative suggestion for a renamed vegetable?
But of course you can also try this kids favorite:
Mashed broccoli with Frankfurter sausages
for 4 persons:
500 g potatoes
8 Frankfurter sausages
Boil the potatoes and broccoli separately in salted water.
When the broccoli is cooked, pour cold water on it to keep his fresh green color.
Mash the vegetables, add some olive-oil or butter.
Flavour with nutmeg, salt and pepper.
Heat the sausages in hot water.
Tasty on a cold day just before spring!